What is it?

LoyalCoin (LYL) replaces traditional customer loyalty programs with a flexible, fully transferable token that can be used to redeem rewards from any participating brand, anytime, anywhere. It creates a more open ecosystem for customer loyalty that strengthens relationships between brands and their customers. LYL is a token built on the NEM Mosaic platform.

Official Explainer Video

LoyalCoin Details

Blockchain NEM
Team Location Philippines
First Announced October 25, 2017

Main ICO Details

Pre-ICO Start Date Nov 11, 2017
Nov 11, 2017 Pre-ICO End Date Dec 10, 2017
Pre-ICO Conversion 1 XEM = 66 LYL 1 ETH = 132,000 LYL 1 BTC = 2,681,250 LYL
Pre-ICO Bonus +10% bonus LYL (from Nov 11 to Dec10)

Pre ICO Details

Registration Required
KYC Required
ICO Start Date Dec 11, 2017
ICO End Date Feb 1
Contributors 12,493
Soft Cap $12,000,000 USD
Hard Cap $19,000,000 USD
Total Supply 9,000,000,000 LYL
Investor Supply 4,750,000,000 LYL
ICO Conversion 1 XEM = 50 LYL 1 ETH = 120,000 LYL 1 BTC = 2,437,500 LYL
Bonus Structure 5% more than 4,500 XEM 10% more than 7,000 XEM 15% more than 45,000 XEM 5% 0.1 BTC | 3 ETH + 10% 0.2 BTC | 5 ETH + 15% 1 BTC | 30 ETH +
Supply Distribution 55.56% TGE and promotional giveaways 44.44% Operational and Strategic Purposes

LoyalCoin Founding Team

Patrick Paul Palacios

President and CEO

Nitin Chawre

Chief Operations Officer

Nigel Hughes

Chief Technology Officer

Anthony Vipond

Senior Blockchain Developer

Richard Funk

Head of Legal and Compliance

Narciso Villanueva Jr.

Head of IT

Rommel Pajarin

Sales Manager

Paolo Bediones

Head of Communications

Justine Peralta

Product Manager

Rowena Delgado

Product Manager, LoyalCoin

Franco Dagelet

Assistant Product Manager, LoyalCoin

Malcolm Schaverien

Global Business Development Head